Van Iperen International presents the "How to Make Conventional Agriculture More Sustainable" campaign. Through conversations with experts, this video series introduces innovative products, technologies, and methods that help farmers grow crops more sustainably without losing productivity or quality. By sharing real examples like circular fertilizers and natural plant biostimulants, the campaign offers practical advice for growers and others in the agricultural industry on adopting farming practices that support a more sustainable agriculture.

Episode 1: Innovations in Agriculture

In the opening episode of the 'How to Make Conventional Agriculture More Sustainable' series, Ank van der Meulen speaks with Erik van den Bergh, Managing Director at Van Iperen International, about the latest innovations in agriculture that enable growers to adopt more sustainable practices while maintaining productivity and high-quality yields.

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Episode 2: Implementation of Sustainable Practices

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In the second episode of the video series ‘How to Make Conventional Agriculture More Sustainable,’ Ank van der Meulen joins Wouter Duijvesteijn, co-owner of Beyond Chrysant, to discuss the challenges growers face today and the innovative solutions (such as circular fertilizers) they are implementing to enhance their sustainability efforts.

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Episode 3: The Green Switch Journey

 

In the third episode of the video series 'How to Make Conventional Agriculture More Sustainable', host Ank van der Meulen interviews Marine Lair, Director of Marketing at Van Iperen International. Together, they delve into the company’s initiatives to balance sustainability with productivity, highlighting practical solutions like innovative fertilizers and biostimulants designed for growers. Central to the discussion is Van Iperen International's GreenSwitch Journey—our roadmap aimed at reducing agriculture's environmental impact.

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Episode 4: Regulatory Framework for Fertilizers and Biostimulants

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In the fourth episode of our series How to Make Conventional Agriculture More Sustainable’, we focus on the work of our Regulatory Department. Host Ank van der Meulen talks to Tove van der Putten, our Head of Regulatory Affairs, about how we guide the complex regulatory landscape for fertilizers and biostimulants while supporting sustainable practices.

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Solutions to Make Conventional Agriculture more Sustainable

GreenSwitch® Original HG

Van Iperen GreenSwitch® Original HG Horticultural Grade is the first liquid Nitrate fertilizer from organic source, allowing growers to reduce their carbon footprint without changing their cropping system.

Potassium Sulphate (SOP) Horticultural Grade

GreenSwitch® Potassium Sulphate (SOP) is our Premium circular water-soluble SOP fertilizer produced through a circular process with a minimized carbon footprint.

Plants for Plants® 4-Vita

Vitalize and hydrate your crop with Plants for Plants® 4-Vita, our plant-based super biostimulant to improve the Water Use Efficiency (WUE) of the crop. Certified for organic agriculture.

Plants for Plants® 4-Good

Nurture and strengthen your crop with Plants for Plants® 4-Good, our plant-based super biostimulant to improve the Nutrient Use Efficiency (NUE) of the crop. Certified for organic agriculture.